The Decline of Tennis.com Under Sinclair Ownership
According to Similarweb - Tennis.com only gets around 1.25 million monthly visits to its website. This feels very sad for a sport that has huge popularity and also the premium domain itself.
The really telling bit: Sinclair said in 2017 that Tennis.com had 25m monthly page views and 2m monthly uniques when it acquired Tennis Media Company and combined it with Tennis Channel and Tennis magazine. So nine years later, the domain does not look like it has become the central digital home of the sport.